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  • Welcome to my blog

    "I am a Boston-based commercial photographer and short film maker. This blog is a companion to my main website. Instead of simply offering up more photos, it is the place for behind-the-lens glimpses into campaigns, reflections on the photography/marketing industry, and a more expanded view of a shoot - not just the best image. Enjoy!"

What’s this for?  Last month, a Kendall Square lifescience company asked me to help them launch their budding company’s website.  Cadent Therapeutics creates cutting-edge solutions to treat movement and cognitive disorders.

What’s so special about these portraits?  Team Page portraits are the face of the company.  At the earliest stage in a project like this, I ask: what should the portraits say about the team?  Some companies simply want to show what their employees look like.  Most want to present polished professionals.

The Win: Not Cadent.  They’re all about the patient.  The goal is to have their empathy, passion, commitment, and hope shine through.

The process: Normally, I photograph people at a comfortable distance.  I want to be respectful of personal space, and normally position myself at a typical coffee-conversation distance.  For these portraits, though, I used a shorter prime lens, narrowing the shooting space to give intimacy and closeness.  I worked with team members to be in touch with the motivations that drive them, to open up and show both strength and vulnerability.

If you think about it, that’s actually a pretty extraordinary thing to ask someone who may not be psyched to have their picture taken in the first place.  But Cadent embraced the idea and ran with it.

The results:  The simplicity, starkness, emotion, and optimism that shines through these portraits is really satisfying for me.  Kudos to my client for asking pictures to work harder.

See for yourself: check out the Team Page with this link.

In their words: David was recommended through another colleague in the biotech space and we could not be more pleased! We requested that he take both headshots and team page portraits, and man did he succeed. After a brief discussion of our goal he successfully translated our images into works of art. Cannot express how pleased we are!!  –Amber Trzeciak, Cadent Therapeutics.

Executive portraits that brand companies.

Welcoming new client Penobscot Investment Management.

Creating Team Page portraits and candid working photographs for Penobscot’s collateral and new website, which should launch soon.  UPDATE: the site’s live!  Click here to check it out.

David is helping to brand the Executive Education Program that Harvard offers to global executives.

I’m excited to be collaborating with Harvard Business School.  We’re creating imagery to illustrate the culture of their Executive Education Program.

This is a very cool program.  The students who participate come from all over the world (though I’m not sure that “students” is the right way to describe seasoned CEOs, CFOs, and top execs from some of the world’s most prodigious companies).  Some of the programs are 7 weeks long, with participants living on campus and forming tight-knit groups.  Some are immersed in leadership training and others are doing intensive focused learning in their specialties.

From a visual perspective, these are great people to photograph.  They’re focused, dignified, and wear their curiosity on their sleeves.

How wonderful to pause from the daily work grind and immerse yourself in this community.  I imagine the real-world experience changes your perspective on education.  I spent 7 years teaching evening classes at New England School of Photography, and most of my students had day jobs.  Truly, they were more motivated than the students I taught at Art Institute of Boston, who were taking my class as part of a 4-year curriculum.

Sometimes it helps to step away from the educational process for a little while and then come back to it.  If you’re an exec, you couldn’t pick a better place than HBS.

 

 

I’ve been working with Surface Oncology since its inception in 2016.  I’ve photographed pretty much everyone who works there, either individually or in a candid work setting.  I like to think of clients as friends, and the photographer/subject rapport has become an interesting part of their marketing.

Recruitment and self-worth.

We recently created a banner image for Surface’s recruitment site.  Shot in their Kendall Square building, the banner celebrates the Surface community of scientists.

Surface is a burgeoning company in a competitive marketplace.  To that end, they’re trying hard to recruit talented new people, and producing custom, individual portraits is a great way to show their employees that they’re valued.

Pulling it all together.

All good campaigns are cohesive.  The banner compliments the fresh and friendly feel of the offices.  The headshots are beautiful and understated, using the natural light in their lunch area.  The candid working imagery, too, is accessible and bright.  This look is the defining face of the company.